S
Stefania O.
Italia
From March 2010 to- Now- Permanent contract Engagement
• Where Oggiono
• Type of factory, challenge Mechanical firm- Engineering and construction of large sized mechanical components
(mechanical machining large sized parts, gearboxes, presses, notching machines etc..)
• Type of employment Marketing and web marketing Communication Manager
• Main activities and responsibilities Web-business marketing: management of the company website, blog creation and its
periodic implementation, by publication of products article descriptions. . Developing and
coordinating the production of contents (texts, videos and photos) required for publication,
Managing Flickr, Youtube and Twitter.
Administration of the company’s CRM (Salesforce program) and statistical analysis of
site companies accesses, through tracking of ‘â€IP Companyâ€. Statistical data collection and
analysis, preparation of quality and quantity reports to Sales manages.
Assessment of the various companies visiting the site, trying to find any “Prospectsâ€, consistent
with the target from whom the Company belongs.
Telephone contacts of these new foreign and Italian companies in order to find new customers
and next e-mail marketing.
Web Writing: publication online within the corporate blog of new articles in different languages:
Italian, English and German.
Analysis of the corporate site via Google Analytics, Weblog and analysis of the number of
companies who sailed on the site (residence, time, origin, bounce rate, etc.).
Management of corporate site Keywords and analysis for improving the indexing of the
corporate blog, in both Italian and foreign search engines: Google, Bing, Yahoo, Virgil.
(SEO: Search Engine Optimization & SEM: Search Engine Marketing).
Reception of new customers and old customers, management of business presentations and
public relationship in the conference room.
Management and planning exhibitions / Fairs.
Business publications in Italian and foreign magazines
• Where Oggiono
• Type of factory, challenge Mechanical firm- Engineering and construction of large sized mechanical components
(mechanical machining large sized parts, gearboxes, presses, notching machines etc..)
• Type of employment Marketing and web marketing Communication Manager
• Main activities and responsibilities Web-business marketing: management of the company website, blog creation and its
periodic implementation, by publication of products article descriptions. . Developing and
coordinating the production of contents (texts, videos and photos) required for publication,
Managing Flickr, Youtube and Twitter.
Administration of the company’s CRM (Salesforce program) and statistical analysis of
site companies accesses, through tracking of ‘â€IP Companyâ€. Statistical data collection and
analysis, preparation of quality and quantity reports to Sales manages.
Assessment of the various companies visiting the site, trying to find any “Prospectsâ€, consistent
with the target from whom the Company belongs.
Telephone contacts of these new foreign and Italian companies in order to find new customers
and next e-mail marketing.
Web Writing: publication online within the corporate blog of new articles in different languages:
Italian, English and German.
Analysis of the corporate site via Google Analytics, Weblog and analysis of the number of
companies who sailed on the site (residence, time, origin, bounce rate, etc.).
Management of corporate site Keywords and analysis for improving the indexing of the
corporate blog, in both Italian and foreign search engines: Google, Bing, Yahoo, Virgil.
(SEO: Search Engine Optimization & SEM: Search Engine Marketing).
Reception of new customers and old customers, management of business presentations and
public relationship in the conference room.
Management and planning exhibitions / Fairs.
Business publications in Italian and foreign magazines