MARTINA M.

Italia

Project & Marketing manager freelance.

Da oltre 10 anni mi occupo di progetti di comunicazione e marketing online e offline: dalla consulenza strategica alla realizzazione operativa del progetto. Sviluppo inoltre piani marketing per campagne cross mediali, con particolare attenzione alla parte digital.

Dal 2011 ad oggi ho maturato diverse esperienze nella gestione di progetti di comunicazione:

Marketing e comunicazione
Media planning
Event management
Gestione della comunicazione in ambito healthcare

Formazione

Laurea triennale in Economia e Marketing
Master in Data Analyst

Competenze generali

Competenze specifiche

Event Planning & Management
Co-marketing with Third-Party Retailers
Media Relations
Press Office Coordination
Corporate Communication
Brand Management
Strategia, Posizionamento e Branding
Communication & Advertising
Advertising Campaign Management
Media Planning & Buying
ATL/BTL Campaign
Strategia, Posizionamento
Ideazione di Campagne Pubblicitarie Integrate
Brand Design
Logo Design
Visual Identity
Social Media & Digital Marketing
Social Media Strategy
Social Content Planning
Community Engagement
Digital Campaigns Coordination
Awareness & Traffic Growth
Brand Copywriting
Content Writing
Website Copy
Email Marketing Copy
Editorial & Blog Writing
Press & Corporate Copywriting
Marketing Strategy & Management
Brand Management
Product Marketing
KPI Definition & Performance Tracking
Lead Generation
Strategia Digital e Omni-Channel
Digital PR & Reputation Management
AI Product Manager
AI Consultant
AI Creative Designer
AI Content Creator
AI Copywriter
AI Script Writing
AI Product Manager
Project Management
Program Management
Agile Project Management
Scrum Management
Kanban Management
Waterfall Management
Project Planning
Project Scheduling
Resource Management
Budget Management
Risk Management
Stakeholder Management
Delivery Management
Change Management
Reporting & Documentation
Content Management System (CMS)
Tool Gestione Social Media
Content Delivery Network (CDN)
Sistemi di Test Automation
Tool Data Visualization
Tool Web Analytics
Piattaforme Email Marketing
Events, Activations & Partnerships
Brand Activations
Retail Activations
Trade Marketing Initiatives
Eventi e Sponsorship
PR Strategy & Execution
Crisis Communication Support
Creative Direction
Brand Copywriting
Creative Direction
Art Direction
Copy & Messaging Supervision
Corporate Communication
Acquisto di Spazi Pubblicitari
Incentive & Loyalty
Direct Marketing Multi-Canale
Field Marketing & Out Of Home
Stampa Professionale
Editorial Illustration
Advertising Illustration
Character Design
Concept Art
Children’s Book Illustration
Comics & Graphic Novel
Storyboarding
Infographics Illustration
Packaging Illustration
Iconography
3D Illustration
Motion Design
2D Animation
3D Animation
Motion Graphics
Explainer Videos
Title Design
Kinetic Typography
UI Motion
Micro-interactions
Video Compositing
Visual Effects
Storyboarding
Animation Direction
Character Animation
Broadcast Motion
Social Motion Content
Editorial Design
Layout Design
Typography
Packaging Design
Advertising Design
Digital Graphics
Infographics
Art Direction
Print Design
Motion Graphics
Presentation Design
Data Visualization
User Research
UX Design
UI Design
Interaction Design
Wireframing
Prototyping
Design System
Information Architecture
Usability Testing
Product Strategy
Visual Design
A/B Testing
Design Documentation
Front-end Design Support (HTML/CSS base)
WordPress Design/CMS
Responsive Design
Interaction Design
No-Code Web Design
Wireframing
Prototyping
E-commerce Design
Sviluppo Siti
SVILUPPO APP
UGC Creation
Influencer Content
Branded Content
Editorial Content
Video Content Creation
Photo Content Creation
Content Strategy
Community Content
AI-assisted Content Creation
Content Creation
Social Media Content
Advertising Copy
Concept & Creative Writing
Social Media Copy
SEO Copywriting
UX Copywriting
Giornalismo
Collaboration with Retail Partners
In-Store Marketing Initiatives
Retail Communication Alignment
Local Retail Campaigns Coordination
Merchandising Communication Support
SEO
Technical SEO
Local SEO
International SEO
E-commerce SEO
Content SEO
SEO Copywriting
Keyword Research
Link Building
SERP Analysis
Analytics & Tracking
GEO Optimization
AI Search Optimization
Search Visibility Strategy
Digital Strategy
Posizionamento sui Motori di Ricerca
Social Media Marketing
Influencer Marketing
Campagne Pubblicitarie Web e Mobile
Lead Generation
Direct & Email Marketing
Marketing Strategy & Management
Go-to-Market Planning
Brand Management
Product Marketing
Product Marketing
Go-to-Market Strategy
Product Positioning
Value Proposition
Market Research
Customer Insights
Competitive Analysis
Pricing Strategy
Product Launch
Sales Enablement
Lifecycle Marketing
Feature Marketing
Product Storytelling
Adoption & Engagement
Retention Strategy
Go-to-Market Planning
Market Share Growth Strategy
Budget Planning & Allocation
Pianificazione Newsletter
Gestione e Invio Newsletter
Campagne Direct Email Marketing
Email Marketing Automation
Volantini Digitali
Proximity Marketing
Affiliate Marketing
Inbound Digital Marketing
Outbound Digital Marketing
Centro Media Digital
Concessionaria Digital
Strategie di Pianificazione Online
Audit Digital Media Spending
Display & Premium Display
Social Media Advertising
Performance, PPC, PPA
Programmatic Advertising
Creatività e Produzione Contenuti Adv Online
Campagne Influencer
User Generated Content
Influencer Marketing Tik Tok
Influencer Marketing Instagram
Agenti e Talent Manager
Growth Hacking
Real Time Marketing
Branded Content Digital e Omni-Channel
Gamification
Sound Design
Audio Recording
Voice Over
Music Composition
Audio Editing
Audio Mixing
Audio Mastering
Podcast Production
Audio Post-production
AI-assisted Audio Creation
Photography
Product Photography
Still Life Photography
Advertising Photography
Event Photography
Lifestyle Photography
Corporate Photography
Post-production & Retouching
Motion Graphics
Color Grading
Videomaking
Cinematography
Storyboarding
2D Animation
3D Animation
VFX
Sound Design
Post-production
Video Compositing
Content Video Creation
Social Video Editing
Product Designer
Furniture & Lighting Designer
Transportation Designer
UX/Physical Experience Designer
CMF Designer
Packaging Industrial Designer
Product Engineer Designer
Sustainable Product Designer
Toy & Children’s Product Designer
Lighting Design
Furniture Layout
Material & Finishes Selection
3D Interior Visualization
Interior Styling
Interior Design
Residential Design
Commercial Design
Retail Design
Office Design
Exhibition Design
Accessories Design
Footwear Design
Bag Design
Jewelry Design
Costume Design
Womenswear Design
Menswear Design
Kidswear Design
Sportswear Design
Outerwear Design
Print & Pattern Design
Textile Design
Front-end Developer
Back-end Developer
Full-stack Developer
Web Developer
Mobile Developer
Game Developer
Database Developer
Data Science
Web Analytics
Data Analysis
Business Intelligence
Data Engineering
Data Warehousing
Real-time Analytics
Predictive Analytics
Descriptive Analytics
Prescriptive Analytics
Machine Learning Analytics
Data Visualization
Data Mining
Statistical Analysis
Data Governance
Data Quality Management
System Integration
Consulenza Cloud
Managed Services
Sviluppo Software Custom
Security
Software Engineer
Cloud Developer
DevOps Engineer
API Developer
Database Developer
Data Engineer
AI Developer
Blockchain Developer
Software Architect
AI Engineer
Machine Learning Engineer
Data Scientist
Prompt Engineer
LLM Developer
MLOps Engineer
AI Developer
Generative Visual Designer
AI Video Creator
AI 3D Artist
Sales
Business Development
Lead Generation
Partnership Development
Sales Operations
Pre-sales
B2B Sales
B2C Sales
Account Management
Post-sales
Partnership Development
Pre-sales
Offset Printing
Digital Printing
Large Format Printing
Packaging Print
Finishing & Binding
Print Quality Control
Print Production
Prepress
File Preparation
Color Management
Proofing
Imposition
Print Layout
Typography for Print
Disegno e Produzione Packaging
Logistica e Fulfillment per Ecommerce
Social Commerce Strategy
Pubblicità sui Marketplace
Ottimizzazione Posizionamento sui Marketplace
Vendere su Amazon e sui Marketplace
Sviluppo Siti Ecommerce
Ecommerce Hosting & Maintenance
Strategia Ecommerce e Omni-Channel
Conversion Rate Optimization (CRO)
Comparazione Prezzi
Live Shopping
Artificial Intelligence & Machine Learning
Internet of Things
Augmented Reality & Virtual Reality
Stampa 3D
Blockchain
Criptovalute
NFT
Metaversi
Temporary Management
Digital Transformation
Industry 4.0
Collaboration Strategy
Business Process Management
Chatbot
Strumenti di Recensione e Valutazione
Customer relationship management (CRM)
Customer Communication Management
Customer data platform (CDP)
Digital Experience Platform (DXP)
Marketing Suite End-To-End
Soluzioni per Help Desk e Ticketing
Enterprise resource planning (ERP)
Order Management System (OMS)
Warehouse management system (WMS)
Automazione Industriale e Robotica
Strumenti per Venditori
Strumenti per Contabilità e Finance
Contrattualistica e Firma Digitale
Archiviazione Digitale e Gestione Documentale
Project & Task Management
Gestione Calendari e Appuntamenti
Gestione contenuti digitali (DAM e PIM)
Piattaforme Ecommerce
Digital Marketing Automation
Plug-In e Ottimizzazioni
Servizi di Pagamento Dilazionato
Sistemi Incasso Evoluti
Piattaforme per Gestione Risorse Umane
Piattaforme per Formazione da Remoto
Customer Care & Helpdesk
Traduzioni e Localizzazioni
Data Entry
PC, Hardware e Asset Management
Formazione Aziendale
Formazione Digital
Consulenza HR
Privacy e GDPR
Consulenza Legale
UX & UI
Sviluppo Minimum Viable Product (MVP)
Branding & Design
Digital Advertising
Social Media Marketing
Growth Hacking
Mentoring & Advisory
Supporto Fundraising
Business Planning
Sviluppo Commerciale
Incubatori e Acceleratori
Coworking
Live Events
Show Production
Event Direction
Stage Management
Tour Production
Stage Design
Set Design
Lighting Design
Sound Design for Live
Technical Production
Music Performance
Stage Management
Tour Production
Show Programming
Performing Arts
Theatre Production
Dance Performance
Music Performance
Choreography
Show Programming
Fact Checking
Digital Journalism
Data Journalism
Photojournalism
Video Journalism
Investigative Journalism
Political Journalism
Economic Journalism
Science Journalism
Environmental Journalism
Cultural Journalism
Sports Journalism
Journalism
News Reporting
Feature Writing
Editorial Writing

Info

Senioritysenior
Lingue parlateitaliano, inglese
PaeseItalia
RegioneEmilia-Romagna
ProvinciaBologna
CittàBologna
Disponibilità da remotoSi
Disponibilità in sedeSi
Disponibilità lavoro ibridoSi
Disponibilità lavoro all'estero-

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