Marta F.

Manager, in charge of Rome office
Ammiro Partners

Privately Held; Marketing and Advertising industry

January 2009 – Present (1 year)

Leading the CRM and Digital Team.


Main focus: CRM, E-CRM, Digital, buzz marketing, social media marketing, viral strategies, international coordination
International Client Service Director
Duke - An Avenue A | Razorfish Company

Marketing and Advertising industry

2008 – October 2008 (less than a year)

Consulting on Pan European Interactive Strategies for Nissan Europe

Coordination of the Nissan Europe dedicated Team @ Duke

Work hand in hand with all Nissan Europe major Agencies: TBWA/G1 Paris and London, OMD, TMW, Equancy.
Group Account Director
Wunderman

Public Company; 51-200 employees; Marketing and Advertising industry

May 2005 – December 2007 (2 years 8 months)

Responsible for the team dedicated to roll out all online and offline CRM and Direct Marketing campaigns for Ford of Italy
Implementation of loyalty and retention campaigns in collaboration with Ford Credit and Ford Post Sales.
Daily communication with the Wunderman Automotive EMEA headquarter in London and the primary European branches.
Daily coordination with the Italian and international « Blue Team » (Wunderman, Ogilvy&Mather, Mindshare)

Marta has 1 recommendation (1 report) including:

* Puricelli Danilo, Digital Art Director, Wunderman Interactive

Marketing & Communication Manager
Teatro Eliseo

Privately Held; 11-50 employees; Performing Arts industry

January 2005 – May 2005 ( 5 months)

Responsible for the preparation of the annual Marketing & Communication plan.
Accountable for sponsoring, event organization and promotion.
Account Manager
Rapp Collins

Public Company; 51-200 employees; Marketing and Advertising industry

September 2003 – December 2004 (1 year 4 months)

Development of Direct Marketing and Above The Line campaigns in collaboration with Tribal DDB for the following Clients ; Alitalia, Air France, AVIS, Pfizer, Nissan, Poste Italiane.

Marta has 1 recommendation (1 manager) including:

* Massimiliano Trombacco, Art Director Senior, Rapp Collins Rome

Communication & Marketing Assistant
Teatro di Roma (Teatro Argentina e Teatro India)

Performing Arts industry

September 2001 – September 2003 (2 years 1 month)

Preparation of Marketing & Communication plans. Event organization.
Publishing material production. Initiation of Advertising. Collaboration with the Public Relation Manager.
Marketing Director's Assistant
Romaeuropa Festival

Public Company; 11-50 employees; Performing Arts industry

February 2001 – July 2001 ( 6 months)

Marketing & Communication Director Assistant. In charge of the promotional activity.
Education
Centro Comunicazione Cogno & Associati
high Communication & Marketing Master

2002 – 2003
Università degli Studi di Roma 'La Sapienza'

1995 – 2001