D
Daniela I.
Italia
Daniela Ionta Curriculum Vitae
72 Sandwich st. - WC1H 9PP - London, UK
Tel:0044 78 180 543 90 / 0039 349 580 31 71
E-mail daionta@yahoo.it
PROFILE
Creative and Passionale Search Marketing Executive, increasing visibility, profitability and performance for Clients as GettyImages, Intel and Apple within a team of search experts.
Native Italian Speaker, Specialized in Translation, Creative Writing, Communication and Image Editing.
Skilled archivist, administrative and clerical skills; Strong multitasking abilities, Fast-learner, hardworker, able to work under pressure and meet deadlines.
Team-Worker with an eye for details.
WORK EXPERIENCE
Search Marketing Executive at OMD International, London, UK 01/2011
Role Description:
• Setting up, implementng, tracking and optimising Digital campaigns on Multiple Accounts and Publishers (Google, Yahoo and Bing);
• Keyword research, analysis and strategy;
• Keywords and Adcopies localization for the Italian Market;
• Preparing and Delivering weekly reports based on the PPC campaigns performance;
• Analysing PCC campaign performance and providing recommendations;
• Managing and working withing clients’ budgets, on ROAS, Brand and Lead Generation objectives.
• Taking part in Client Meetings
Photo-Lab Technician, Camera Oscura Photography Resource Centre, Rome, IT 01/2008
Assistant Producer at Photographer Studio Lost & Found, Rome, IT 05/2007
Archivist, Photo-journalism Agency Contrasto, Rome, IT 10/2005
INTERNSHIPS AND TRAININGS
Marine Software in-house Trainings
IngnitionOne Software
Adwords Editor
Microsoft Excel
Google in-house Trainings
Yahoo in-house Trainings
Microsoft Adcentre in-house Trainings
Adobe Photoshop Training
Intern in Production and Publicity, Dazed and Confused and Another Magazine, London, UK 01/2010
Intern Agent , Maxim Fashion Agents, London, UK 01/2010
EDUCATION
Google Adwords Professional Qualified _ Basics+ Advanced Search
University of Barcellona, Spain, TEFL Diploma (Teaching English as Foreign Language)
London College of Fashion, University of the Arts,London, UK, MA Phil. in Fashion Photography
Dissertation on “The Models lifeâ€. Production of a series of Portraits.
Università degli Studi di Roma, Rome Italy, MA in Media Communication and Publishing on New Media
Dissertation on “The way to Pittsburgh: Dream Street as Eugene Smith’s paramount workâ€
Università degli Studi di Roma, Rome Italy, BA in Literature and Philosophy
Dissertation on “Lewis Carroll and his views on photographyâ€
Istituto Superiore di Fotograï¬a e Comunicazione,Rome, Italy, Diploma in Photography and Communication
72 Sandwich st. - WC1H 9PP - London, UK
Tel:0044 78 180 543 90 / 0039 349 580 31 71
E-mail daionta@yahoo.it
PROFILE
Creative and Passionale Search Marketing Executive, increasing visibility, profitability and performance for Clients as GettyImages, Intel and Apple within a team of search experts.
Native Italian Speaker, Specialized in Translation, Creative Writing, Communication and Image Editing.
Skilled archivist, administrative and clerical skills; Strong multitasking abilities, Fast-learner, hardworker, able to work under pressure and meet deadlines.
Team-Worker with an eye for details.
WORK EXPERIENCE
Search Marketing Executive at OMD International, London, UK 01/2011
Role Description:
• Setting up, implementng, tracking and optimising Digital campaigns on Multiple Accounts and Publishers (Google, Yahoo and Bing);
• Keyword research, analysis and strategy;
• Keywords and Adcopies localization for the Italian Market;
• Preparing and Delivering weekly reports based on the PPC campaigns performance;
• Analysing PCC campaign performance and providing recommendations;
• Managing and working withing clients’ budgets, on ROAS, Brand and Lead Generation objectives.
• Taking part in Client Meetings
Photo-Lab Technician, Camera Oscura Photography Resource Centre, Rome, IT 01/2008
Assistant Producer at Photographer Studio Lost & Found, Rome, IT 05/2007
Archivist, Photo-journalism Agency Contrasto, Rome, IT 10/2005
INTERNSHIPS AND TRAININGS
Marine Software in-house Trainings
IngnitionOne Software
Adwords Editor
Microsoft Excel
Google in-house Trainings
Yahoo in-house Trainings
Microsoft Adcentre in-house Trainings
Adobe Photoshop Training
Intern in Production and Publicity, Dazed and Confused and Another Magazine, London, UK 01/2010
Intern Agent , Maxim Fashion Agents, London, UK 01/2010
EDUCATION
Google Adwords Professional Qualified _ Basics+ Advanced Search
University of Barcellona, Spain, TEFL Diploma (Teaching English as Foreign Language)
London College of Fashion, University of the Arts,London, UK, MA Phil. in Fashion Photography
Dissertation on “The Models lifeâ€. Production of a series of Portraits.
Università degli Studi di Roma, Rome Italy, MA in Media Communication and Publishing on New Media
Dissertation on “The way to Pittsburgh: Dream Street as Eugene Smith’s paramount workâ€
Università degli Studi di Roma, Rome Italy, BA in Literature and Philosophy
Dissertation on “Lewis Carroll and his views on photographyâ€
Istituto Superiore di Fotograï¬a e Comunicazione,Rome, Italy, Diploma in Photography and Communication