Digital Marketing Manager

Annuncio:

Key Responsibilities

Social Media Strategy & Content Creation

• Develop and execute the resort’s social media strategy across platforms.
• Create, curate, and publish high‑quality visual and written content.
• Manage a content calendar aligned with events and promotions.
• Oversee onsite content production, including photo and video shoots.
• Monitor social media trends and implement best practices.

Community Management & Guest Engagement

• Manage interactions with followers, guests, influencers, and partners.
• Respond to comments, messages, and reviews in a timely manner.
• Build an engaged online community.

Analytics & Reporting

• Track and analyze digital performance.
• Provide insights to enhance strategy and engagement.

Influencer & Partnership Management

• Identify and manage influencer and content creator partnerships.
• Oversee stay experiences and deliverables.

Brand & Cross‑Functional Collaboration

• Collaborate across departments to capture and promote key stories.
• Ensure brand consistency across digital channels.
   

Administrative & General

-Manage digital asset libraries, ensuring proper cataloguing, usage rights, and accessibility across departments.
-Coordinate invoices, purchase orders, and budget tracking for digital marketing activities and external suppliers.
-Maintain accurate records of agreements, content usage rights, and partnership contracts.
-Liaise with corporate marketing teams, external agencies, and partners to ensure timely delivery of assets and approvals.
-Prepare internal presentations, summaries, and reports for management meetings and monthly reviews.
-Support administrative tasks related to website updates, OTA content management, and brand compliance documentation.
-Ensure all digital activities adhere to internal policies, brand standards, and data privacy regulations.