POSIZIONE RICERCATA

Digital Performance Media Specialist


CATEGORIA: MEDIA PLANNING

Data : 03/06/2022

Provincia: Milano

Voto medio : 0/5
Num. voti : 0

Nome Agenzia:
Prada

Annuncio:

JOB PURPOSE
 
The Performance Media Specialist will execute and manage performance media campaigns across different channels (SEM, Affiliate, Programmatic), for all the Group Brands. She/He will report to the Performance Media Strategist, being part of the Performance Media Team.
 
 
RESPONSIBILITIES
 
Planning SEM, Affiliate and lower funnel Programmatic activities based on the campaigns’ calendar
Coordinating creative assets and copy requests for SEM, Affiliate and Programmatic campaigns
Updating and ensuring correct implementation of all the creativities, product feeds and tracking parameters
Monitoring performance marketing channels and their main KPIs providing reports, analysis, and insights on a weekly and monthly basis
Providing solutions and optimizations and proposing new features to implement to improve performances of the channels
 
 
REQUIREMENTS
 
At least 2-3 years experience in a similar role
Strong and proven experience in SEA and knowledge of tools and platforms (in particular Google Ads, Bing Ads)
Proven management of performance marketing campaigns for ecommerce (ROI and conversion driven objective)
Good knowledge and management skills of Programmatic advertising
Good knowledge of MS Office and Excel
Well-organized, accurate and details oriented
Strong critical thinking and analytical skills
Passionate about digital marketing
Exceptional communication and writing skills both Italian and English (fluent English, C1 level minimum is required)
BSc/BA in marketing, communications, digital management/advertising

Provincia:
Milano

Contratto:
da valutarsi in base all'esperienza

Retribuzione netta mensile:
in base all'esperienza

Persona di riferimento:

Esperienza:
Mid Level

CONDIVIDI

ULTIMI ANNUNCI IN QUESTA CATEGORIA


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