Hello! At ESTECO we are always seeking talented and motivated people who want to work with us.
We are looking for a Digital Marketing Specialist.
You will be responsible for all digital marketing activities, including brand awareness and lead generation campaigns, contact nurturing, SEO and content creation.
By actively engaging with the business you’ll take care of implementing our digital strategies and optimize their performance.
The role involves exposure to a wide range of diverse projects, where you will collaborate in defining and implementing digital strategies to help reach internal goals.
Your work will include the generation of appropriate content for inbound marketing campaigns and the maintenance of online communities.
The job term is a one-year fixed-term contract, then converted to permanent.
European citizenship is required.
Your daily activities shall include:
Developing with the Project Manager and implementing a digital marketing strategy
Creating engaging and SEO friendly content for the company’s website, social media pages and for press releases
Conducting research on latest market trends and keywords
Declining visual templates for promotional activities
Maintaining the digital marketing calendar
Maintaining the online presence and reputation of the company
Ensuring proper usage of brand’s image and tone
Overseeing the creation and maintenance of social media content
Analyzing and tracking online marketing metrics
Creating and updating digital marketing reports
Communicating with clients and affiliate partners
What we need to see:
At least 3-4 year experience in a similar position
Bachelor degree, with a Marketing scientific background and a strong interest in Technology
Superb verbal and written communication skills
Excellent knowledge of the English language
Confident and dynamic personality
Strong analytical, operational and problem solving skills
Strong creative outlook
Strong technical aptitude, including a good command of the Microsoft Office Suite
Ability to work well in a team environment
Excellent multitasking skills
Highly developed attention to detail
Ability to work in a fast-paced environment
Ability to prioritize tasks and meet deadlines
Knowledge of proficiency with SEO tools (Semrush)
Experience with Social Media (LinkedIn above all)
Knowledge of web content management (Strapi or other CMS)
Experience with Google Ads and Google Analytics
Experience with digital marketing automation software (Mailchimp, Pardot…)
Perks and benefits:
Great office location at AREA Science Park in Padriciano
Free lunch at the AREA Science Park canteen
Travel opportunities: you will have the possibility to join our colleagues in India, North America and Germany to learn and teach new development practices
Continuous growth and learning: you will constantly have access to internal soft skills and technical skills training, and also external events and industry conferences
Hybrid working: flexible-work system that allows employees to work remotely from any place for some days per week
Friendly work environment
Internal and external training
Language courses: every ESTECO employee has the opportunity to use this online language tutoring website for improve his/her English, Fluentify
Flexible benefits: welfare contribution to be spent in some specific shops
Life insurance: every ESTECO employee is covered by life insurance
Supplementary health plan: employees are automatically enrolled in “Metasalute” medical plan, and are entitled to the reimbursement of some medical expenses
Paid leaves: marriage leave, maternity leave, paternity leave, shared parental leave, child sickness, study leave, ecc
Vacation and paid time-off: every employee is entitled to have 4 weeks of vacation (20 working days) and 104 hours of paid time-off per year